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Emotionale Werbung - die Bedeutung emotionsgeladener Kampagnen im deutschen Werbealltag

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Metadaten
Author:Anne Ding
Advisor:Herbert StrunzGND
Document Type:Diploma Thesis
Language:German
Name:Westsäschische Hochschule Zwickau
Dr.-Friderichs-Ring 2a, 08056 Zwickau
Date of Publication (online):2008/01/23
Year of first Publication:2004
Date of final exam:2004/12/07
Release Date:2008/01/23
Page Number:125 Seiten, - Abb., - Tab., - Lit.
Faculty:Westsächsische Hochschule Zwickau / Sprachen